Today an old friend of mine asked me on my idea of selling SAAS software solutions to a CIO. His contention was since I was a CIO could I share my perspective of how to go about selling SAAS solutions to CIO's. The CIO The CIO - Chief Information Officer is a busy person, who is more like a juggler who has to make sure that the digital infrastructure and solutions are working like a well oiled machinery for the success of the business. CIO is a busy person and it is important you have your elevator pitch ready to get your product into his.her eco system. Pitching to the CIO Will the solution be useful for his business, does it feel a need that a Business has been asking for a while. If it is a new fad the CIO has no time for your solution. Important for you to map the CIO with the benefits and advantages for your software product. Remembers not more than 7 points .. that is all his attention level, so get the best first. Here goes a sug...
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