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Showing posts with the label big data

SMAC and the Transformation of Customer Service & Dialogue

"SMAC" is the a acronym for Social, mobile, analytics & cloud the four pillars of the fifth wave of technology as defined by  Cognizant Technology the  Teaneck, New Jersey headquartered ITES company (NASDAQ Symbol : CTSH). SMAC will change the customer dialogue by leveraging on the collective strength of the Social Media Network, Mobile devices, Analytics driven by Big Data solutions and Cloud Computing as the underlying backbone of affordable and reliable engine for computation.  Let us look at each of these components and their impact on our lives today: 1. Social Media - The Social Media has seen breakneck growth and significant valuation with the winners, we have the four undisputed leaders in this segment Facebook, Twitter, Pinterest  & LinkedIn with competition from Yahoo, Google and Microsoft and another hundred more social media sites of different hues and aspirations.   2. Mobility - The way we handle and process information an...

Royalty, DNA, Big Data and the new world order

Today's paper's headline states  "Hunt is on in Gujarat for a distant cousin who shares Prince William’s Indian blood-  Tests have established a direct link between the Duke of Cambridge and a woman believed to have been at least half Indian" A new social order Based on DNA mapping ? http://www.independent.co.uk/news/uk/home-news/hunt-is-on-in-gujarat-for-a-distant-cousin-who-shares-prince-williams-indian-blood-8658776.html Maybe this    DNA testing and matching may destroy the Blue Blood of Royalty in the world.  If all the DNA of all the worlds inhabitants are collected into one big data base and we use BIGDATA to find a relationship and sort people of the world based on their DNA then we will have a new classification of the human race, one based on science, rather then ethnicity, religion, color or nation, could this be the end of our social setting as we known and build over the centuries.  Could there be a new set of g...

Big Data Conundrum

The Big Data Conundrum continues, those who are innovative and know how to leverage it, benefit. Big Data is not for everyone, just like market research is not used by all enterprises.  The first answer you will need is will Big Data be useful to my business and can I get the required investment ? If your Business can benefit, then do you have clean data? the job of cleaning and collating Big Data is a challenging task and is not for the weak.   You will then need to build a team with complementing skills to work on big data, though the attitude needed will be the ability to sift through chaff for grain, with patience and a need to win.  Big Data cannot be driven by the CIO rather it should be driven by the leadership team who handle the business strategy, the CIO can help with the technology tools and solutions to make Big Data Reality. Big Data similar to a Bougainvillea Bush, Beautiful but one needs to manage the thorns! So who should...

Boston - How Big Data Analytic's of Images could help

It is a sad day for the runners and their friends and relatives who participated with joy in the Boston marathon only to meet with disaster at the finishing line. Analysis of the Images using Big Data Analytic's could help  in finding a pattern and help in pinning the culprits. First is creating the unstructured data of the images by collecting as many images and videos in every camera or mobile that ever captured anything before during and after the marathon run. Then comes the task on getting the best minds in the world to build the analytic engine to scan every image available to analysis the various clues that it could generate. Though it may be like finding a needle in a haystack, with today's Big Data Analytic tools there is a good probability of even identifying the eye of the needle in the haystack. Those who work in the area of Big Data Analytics' should come together and analyse  the images and also any other data that...

Will Social Media kill the Rating Agencies

Rating agencies definition in Wikipedia A  credit rating agency  ( CRA ) is a company that assigns  credit ratings  for  issuers  of certain types of  debt  obligations as well as the debt instruments themselves. In some cases, the  services  of the underlying debt are also given ratings.Source :  http://en.wikipedia.org/wiki/Credit_rating_agency With the advent of social media and a digitally connected world at almost real time credit rating agencies are under pressure to change they work . Will there come a time when rating agencies will have  a twitter feed on companies as events impact the instruments that they rate, With the convergence of Big Data and the Financial World this seems to be the reality.  But it appears that these real time rating of financial instruments will emanate from new innovative and agile startups and not from the old established rating agencies. The rating agencies have not been...

Cloud Computing and Business School Academics

Cloud Computing has been changing the global business landscape and the Academics in Business Schools find it a challenge to keep pace. Today most of the successful businesses are in the cloud, be it Amazon, Facebook, Twitter , Google, blogs, Rackspace,  the list is endless. These companies have created more wealth in less then a decade compared to the stalwarts in the old economy. Mobility strategy changes every quarter and yesterday's icons have to jump-start all over with a leap of   faith that their solutions will be adopted by the consumer. Social media has flattened the world and the distances have just shrunk, solutions like YouTube has changed the way we can learn, Wikipedia has become the world's largest and best knowledge portal. The challenge for Business School academia is how to prepare their students in this fast changing world . The students have access to knowledge in their finger tips which challenges thei...